When your customers are scientists and engineers they are searching for good relevant technical tutorials, how-to guides, white papers and the like. And your website should be the one they go to for information relevant for your products.

Your marketing team may lack the deep technical knowledge that is required to write this content and your engineers likely do not have the time to do this either. I can fill this gap for you.

My background is engineering and I have a Ph.D. in optical communication. During the past 15 years I’ve worked as a sales, marketing and business development manager with deep hands on experience in all aspects of sales and marketing.